Do you feel like you are drowning in your work and are wondering if it’s worth it? Can you see the goal, but don’t know where to start? These are two faces of the same coin.
To be successful, every person and organization must learn to: identify a mission, create a map, and start moving.
Here’s how you answer each of these elements:
Action is great, but not all action is equal. A dragster spinning it’s wheels at the starting line makes a lot of noise and smoke, but it is going nowhere. Let’s focus that activity into something meaningful. Mission is also known as a vocation, calling, purpose or vision. Here’s how you figure this out.
Ask yourself why. The key to mission is uncovering pain. Pain can become power if it is embraced and absorbed. It will paralyze you if your goal is to avoid it.
For example, I am building my community right now and I’ve struggled to ask for money. I struggle with this, because I have a fear that people won’t find my services and products valuable enough. Essentially, I am afraid that I am not good enough. That thought hurts. But, do you know what hurts more? Suicide.
What do you mean? Well, I was talking with my partner, Brian, about why we need to touch as many people with our principles because…reasons… After going back and forth for some time, I realized that I don’t want to be in 2017 (one year later) and see another person I know commit suicide or make the attempt.
You see, in the past four years, I’ve lost a friend, family member, or coworker each year. Yes, 4 suicides in four years. I can’t stop them all, but I know that helping people find their purpose is a powerful antidote to the despair and uselessness that many people feel in depression. I know this, because I have felt that way in my journey.
To go one more year and see another precious life lost because I didn’t have the courage to tell them I can help is too painful for me to want to bear. Therefore, I HAVE to reach out and tell others Entrepurpose exists. This way, my conscience can be clear knowing they at least had a shot.
I believe everyone has a purpose for existence and I am a guide to help them discover it. It’s emotional, as a mission should be. But it comes from pain that I am choosing to convert to power.
Take-Away: Pain -> Power -> Purpose
Wait Rusty, you skipped the map. I know. I know. But, I’ll get to that. Let’s speak to those who are all ideas, but no action.
The key to movement is to tell your brain to shut-up. Literally, said out loud to your brain (if you have to) stop talking. I know it sounds crazy, but your brain hasn’t helped you yet. It’s working against you.
You have a lizard brain that is lying to you. It is where fight or flight resides and it informs your limbic system (emotions), that your survival depends upon not making a mistake. Fear has stopped you from acting and it is sabotaging your ability to start. So, shut that thing up and act.
But, what if I make a mistake? What if my plan doesn’t work? To which, I say, so what? Is that really going to stop your over-acting brain from drafting a new plan? Nope.
You need to move forward in any direction because some movement is better than no movement. To put more eloquently, mistakes of action are always better than mistakes of mentality.
Take-Away: Doing nothing guarantees failure. If you want success, start.
The map is a system to consistently nudge your actions to achieve the mission. It converts action into meaning.
Every system must be: automatic, consistent, and convert.
Automatic systems are not dependent upon you. They should exist and work without you. Great systems give you time to devote to more valuable activities.
It is not enough for a system to be automatic. It must also be consistent. Furthermore, it must be consistent with your mission. You should feel relieved that you can trust the system to work for you in your absence.
Lastly, every system converts input (resources, actions, clients, etc) into an output on purpose every time. For example, a funnel system will take a lead and convert it to a sale. A manufacturing system takes raw materials and converts them into products.
Take-Away: Good systems produce consistent results on time every time.
Now that you’ve learned the 3 parts of successful results, what are you missing? What do you need to change today to be better tomorrow? Remember, the three truths:
- Mission: Pain reveals purpose
- Map: Implement good systems
- Movement: Guaranteed failure is doing nothing